La Pointe is a town in Ashland County in the U.S. state of Wisconsin (Madeline Island). The population is around 420 people (2020 Census data). Its name in the Anishinaabe language is Mooningwanekaaning, meaning "the place full of Yellow-shafted Flicker".

Madeline Island has been home to many cultures throughout history. The Ojibwe and other tribes made their home here for hundreds of years before European contact. La Pointe was the site of a fortified French trading post from 1693-1698, and 1718-1759, and the Town of La Pointe today was founded more directly as an American Fur Company outpost, beginning in the late 18th century under the leadership of Michel Cadotte. Today, the town's history is preserved at Madeline Island Historical Museum.

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To receive texts from the Town regarding road closures, etc. text the word lapointe to 715-800-8210 to get notices sent out by the Town.

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